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Gillette Teams with Xbox to Launch Gillette P1 Program with Forza

The men’s grooming brand says it will continue to partner with top gaming organizations by offering experiences for gamers to “play sharp and feel sharp,” per marketers.

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By: Lianna Albrizio

Associate Editor

Gillette is partnering with Xbox and Forza Motorsport to offer integrated experiences and custom in-game content for players around the world. A leading expert in men’s grooming, Gillette says it will continue to partner with top gaming organizations by offering experiences for gamers to “play sharp and feel sharp,” per marketers. Gillette P1 Program Through this partnership, Gillette and Xbox are launching the Gillette P1 Program, inviting gamers worldwide to unlock a 30-day Xbox Game ...

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